Client: Blue Moon Smooth Fox Terriers
Project: Logo Design, Website Design, SEO
OVERVIEW
Blue Moon Smooth Fox Terriers is a premier Smooth Fox Terrier breeder with a strong reputation for champion bloodlines and exceptional care. The goal of this project was to create a professional, user-friendly website that reflects the kennel’s prestige, highlights their breeding standards, and provides a resource hub for future puppy families.
SEO & Strategy:
Each page was optimized with targeted titles, meta descriptions, and internal linking to increase search visibility and keyword depth. The site positions Blue Moon Smooth Fox Terriers as both an authority in Smooth Fox Terriers and a trusted resource for new puppy families.
Result:
A polished, mobile-friendly website that balances elegance with functionality. It communicates Blue Moon Smooth Fox Terriers’ expertise, showcases their award-winning dogs, and makes it simple for potential adopters to learn, apply, and connect.
“Kat Fox Design transformed my business’s online presence! Kat expertly brought my brand online with a focus on maximum visibility, helping me rank organically in relevant searches. She was great to work with, is very accessible and always easy to reach. She is a real pleasure to work with. She also revamped my logo to be versatile for both digital and physical use, which allowed me to create stunning embroidered merchandise. The website she designed around the logo is cohesive, professional, and perfectly reflects my brand. Kat’s creativity and attention to detail are unmatched. Highly recommend her services!”
WEBSITE DESIGN
Logo Design Refresh
The original logo had strong ideas but lost key details at smaller sizes. I refined the design to improve clarity and balance while preserving the kennel’s identity. Updates included sharpening the Smooth Fox Terrier silhouette, emphasizing the North Star, and adjusting proportions for better readability.
The result is a polished, scalable logo that highlights important features and represents Blue Moon Smooth Fox Terriers with clarity across web and print.
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