Project: Website Design, SEO, Business Cards

Project Launch: A High-Performance Website for Smurl HVAC

New website project completed for Smurl HVAC, a trusted HVAC company serving Scranton, Wilkes-Barre, Dunmore, and communities across Northeast Pennsylvania.

With over 30 years of experience and a reputation for quality, Smurl HVAC needed a digital presence that matched their professional reputation and long-standing customer relationships. As a Mitsubishi Elite Diamond Contractor, they specialize in ductless systems, heat pumps, and full-service HVAC for both residential and commercial clients.

Project Goals:

When Smurl HVAC reached out, their goals were clear:

  • Improve local visibility with SEO-friendly content

  • Showcase their wide range of services in a way that’s easy to navigate

  • Encourage potential customers to request a free estimate

  • Build trust with licensing info, customer testimonials, and recognizable partner brands

What I Did:

I worked closely with their team to build a streamlined, mobile-friendly website that performs as well as their systems do. The project included:

  • Writing and organizing search-optimized service content

  • Designing a clean, modern layout with fast load times and simple navigation

  • Creating clear calls-to-action to drive phone calls and estimate requests

  • Highlighting their certifications, years of experience, and service area

The Result:

Smurl HVAC now has a professional, conversion-focused website that helps them reach new customers across Northeast PA. It’s clear, credible, and built to support both their expertise and long-standing local reputation.


WEBSITE DESIGN

AFTER

 
new homepage screenshot of smurl hvac website designed by kat fox design
homepage screenshot of old website for Smurl HVAC
 

Business Card Design

smurl hvac heating and air conditioning business card design by kat fox design
 

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